Aug
14

Missing the “man bites dog” story.

Filed Under (Skills, Story Idea) by on 14-08-2011 and tagged , ,

So many complain about how much the US imports from other countries. Yet, when a change occurs for the US to export, the story gets lost or ignored.

Well, that is not completely fair.

The Americus, Ga., media covered the event. NPR covered it. VOA covered it. Even the Economist covered it.

But the Atlanta Journal Constitution missed it.

It was: U.S. company exports chopsticks to China.

Yes, there is a giggle factor here but there is also a serious story of how US exports create local jobs.

Click here to see the AJC.com search page for “chopsticks”.

Now look at these stories:

VOA: Chopsticks Carry ‘Made in America’ Label

NPRGeorgia Company Exports Chopsticks To China

WALP TV10Chinese will eat with GA chopsticks

Even China Daily picked up the story: US firm joins the dinner table

Now if I missed the AJC story, it was not from lack of trying to find it. (Here is the Google search.)

This is a small story. But it does have irony and — like I said — a certain “giggle” factor. But more importantly is shows that even in a small town a company can reach into a foreign market. That company can create LOCAL jobs that help the LOCAL economy.

More importantly, once you get past the irony, maybe (but I doubt it) some enterprising reporter might look at other small companies in the area that might be doing more mundane exports that also create or maintain US jobs.

Chopsticks to China is the hook for a series of larger stories it only people would look for them and look beyond the damned “Local. Local. Local” mantra.



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